This Tuesday, the Take-Two Group announced that it had signed an exclusive and multi-year deal with the star golfer. 2K Games has therefore just formalized a partnership with Tiger Woods, which should again give its name to golf simulations, eight years after Tiger Woods PGA Tour 14. This will help the development of future golf games for the editor of the flagship franchises GTA and Red Dead Redemption who will also be able to use his image.
A Slump for The Golf Legend
And yet times are tough for Tiger Woods. On February 23, the golfing legend was the victim of a serious traffic accident. Accident in which he was very lucky to escape alive according to US police. Almost one month later, he finally gives some news! On his Twitter account, he reassured his fans: “I am happy to report that I have returned home and that I am continuing my recovery there. I am so grateful for the many supports and encouragement received over the past few weeks. I will recover at home and strive to get stronger each day.”
2K Games Formalizes a Partnership: Fans Will Rejoice
While times are tough for Tiger Woods, fans have finally had good reason to celebrate since Wednesday. While the seriously injured American golf star has just left the Los Angeles hospital, 2K Games has formalized an “exclusive and long-term” partnership with him for his upcoming PGA Tour games. Once a key figure in the virtual greens, he had not been the headliner of a video game since 2013. “I can’t wait to make my return to the gaming world.
With 2K and HB Studios, I found the right partners for this,” Woods explained in the press release. “I am honoured to participate in this opportunity and look forward to sharing my expertise and knowledge to build the future of golf video games together. According to Betiton, his role in this partnership should not be limited to that of a figurehead and a playable character in upcoming PGA Tour games. In detail, the 45-year-old sportsman will advise and help in the development of future golf games for the American publisher, who will also be able to use his image. He’ll also consult esports bookmakers to give his best predictions.
The PGA Tour License: The Benchmark for Golf Simulations
Stamped by EA Sports, the PGA Tour license has been the benchmark for golf simulations since 1990, when its first opus was released. She had already started a partnership with Tiger Woods in 1998, which had ended sixteen years and as many games later, after the revelations of sex addiction of the “son of America”. After using Rory McIllroy as a standard bearer for the duration of a game, the series advanced for a few years without an icon. This did not prevent PGA Tour 2K 21, its latest version released in August, from being a simulation hailed by critics and already sold more than 2 million copies.
- Tiger Woods Makes GTA Publisher $ 500 Million on The Stock Market
On the stock market, Take-Two climbed nearly 3%, an increase in its market capitalization of more than $ 500 million. He’s no longer the world number one in his sport for a long time, but the legends are immortal! A heavyweight in the industry thanks to the two mega-franchises GTA and Red Dead Redemption from its Rockstar Games label, Take-Two also has a subsidiary dedicated to sports simulation games: 2K. It spearheads the NBA 2K basketball license. Released in September, the latest instalment, NBA 2K21, has sold 8 million copies. A very high figure for the sector even as Take-Two increased the price of the game by 16.7% (compared to the previous edition), to $70, for its release on both new-generation consoles PS5 and Xbox Series.
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